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In today's digital world, it's critical to reach your donors and prospects where they are spending their time — online. With the past 50 years of fundraising behind us, what's next? With the current economic conditions and increased competition for donor dollars, cost-effective methods for sourcing new prospects, converting them to donors, and maximizing their lifetime value is more important than ever. Research into the habits of major donors and general consumers alike continues to show a growing propensity for online giving and engagement. This webinar will discuss the strategic changes and investments required for nonprofits to succeed online, best practices for adapting to a world where the power has shifted to donors, and real-world examples of successful multi-channel marketing strategies.

Target Audience:

Mid Level 3-6 years to Senior Level 7-9 years.

About the Presenter:

Vinay Bhagat founded Convio in April 1999 after volunteering at a public television pledge drive and being struck by the opportunity to leverage Internet technology to drive better fundraising results. Today, as chief strategy officer, Vinay oversees corporate strategy development and client success services. A frequent speaker at conferences hosted by AFP, DMANF, CASE, and others, Vinay also is a widely published author, with articles appearing regularly in DM News, Journal of the Direct Marketing Association Nonprofit Federation and on OnPhilanthropy.com. Vinay serves on the Education Committee of the Direct Marketing Association Nonprofit Federation.

Webinar Objectives:

Hear the latest research into the habits of major donors and general consumers that shows a growing propensity for online giving and engagement.

Delve about the strategic changes and investments required for nonprofits to succeed online.

Learn best practices for adapting to a world where the power has shifted to donors, and real-world examples of successful multi-channel marketing strategies.

Audio Conference Discussion:

Program will be followed by a short discussion.

Audio Conference Details:
Date:	Thursday, September 23, 2010
Time:	10:00 a.m. - Noon Please plan to arrive about 10 minutes early as the audio conference begins promptly. A short facilitated discussion will follow the program at 11:30 a.m.
Location:	United Way 4699 Murphy Canyon Road San Diego, CA 92123 Map via maps.yahoo.com
Fees:	Members: No Fee Audio Conferences are a Member Benefit Please Login to Register and RSVP Non-members: $30 Please Login To Register and Pay by Credit Card
How to Register:	Click on the "Login" button located on this page. Login using your email address and password. Click on "Event Registration" Follow the prompts.
Non-members Without Accounts:	Non-members click here to create your account.

Event Registration Cancellation And Refund Policy:

Cancellations must be received in writing prior to Early Bird Deadline.
Refunds will be processed within 30 days after the meeting.
Refunds will not be granted after Early Bird Deadline.
Refunds will not be given for no-shows.
Those who RSVP, state they will pay onsite and then no show, will be billed at the rate when the individual first contacted the AFPSD office.

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