Association of Fundraising Professionals
San Diego Chapter

AFP San Diego
Audio Conference
Wednesday, December 10, 2008
Sponsored by
The Samuel I. & John Henry Fox Foundation
at Union Bank of California

Guerilla Tactics:
Motivating Your Board and CEO to Raise More Money
Paula K. Parrish, CFRE

The enduring reality of fundraising for nonprofit organizations is the need for the board to help with the solicitations. They might be reluctant, reticent, or resistant, but the bottom line is that they must DO IT. So how does a development officer persuade board members to assist? Using guerilla tactics! These include much personal contact, putting books into their hands through executive summaries, weekly task assignments and committee-driven goal setting, among other tactics. If they have fiduciary responsibility and you demonstrate the needs, they will follow your lead.

Paula K. Parrish, CFRE, has been raising funds and educating boards for 20 years. Her nonprofit experience stems from educational institutions, health care organizations and the arts, so she has vast expertise in dealing with the idiosyncrasies of unique boardroom situations. She has worked with well-intentioned provincial boards and high-end boards and she knows how to move them to the next level.

Learning Objectives:

Participants will:

1. Learn how to combine the care and feeding of your board with their tasks.
2. Learn how to inspire and persuade with grace.
3. Learn how to take the fear out of asking for your board.
4. Learn how to raise more money by employing your board's relationships
   

Participation in a live session or use of an audio recording of the program qualifies for 1.5 points toward CFRE education requirements.

Target Audience:

• This presentation will help any Development Officer or CEO of any experience level who works with a board that is not pulling its fair share of fundraising.

Post Audio Conference Discussion:

• Program will be followed by a short discussion.

Audio Conference Details:

• Date:    
  • Wednesday, December 10, 2008
    
• Time:   
  • 10:00 a.m. - Noon
  • Please plan to arrive about 10 minutes early as the audio conference begins promptly.
  • A short facilitated discussion will follow the program at 11:30.
     
• Location:
  • American Cancer Society
    2655 Camino del Rio North, Suite 100
    San Diego, CA 92108
    
    Map via mapquest.com
    
    Map via maps.yahoo.com
    
    
• Fees:
  • Members: 
    • No Cost
    • Please Register To RSVP
  • Non-members:
    • $30
    • Please Login To Register

Upcoming Events

Audio Conference
Wednesday July 9

Workshop &
Chapter Meeting
Friday August 8 

Save The Date
CFRE Workshop
Friday October 3

2008
Chapter Meeting
Workshop
Calendar

2008
Audio Conference
Calendar

Save The Date
NPD 2008
Wednesday
November 12

Previous Events

Event Archive For
Chapter Meeting
Friday June 6

Event Archive For
Chapter Meeting
Friday May 2

Event Archive For
Chapter Meeting
Friday April 4

Event Archive For
Chapter Meeting
Friday March 7

Event Archive For
Chapter Meeting
Friday February 1