Association of Fundraising Professionals
San Diego Chapter

AFP San Diego
Audio Conference
Wednesday, July 9, 2008
Sponsored by
The Samuel I. & John Henry Fox Foundation
at Union Bank of California

Keep Your Donors, Part 1:
Building Donor-Centered Relationships
Simone P. Joyaux, ACFRE

Donor-centered relationship building: do this well and you'll significantly improve your donor retention. But where do you start? This audio conference teaches you the essentials of building lasting donor relationships. You will learn how to upgrade your fundraising program from one that is merely "transaction-based" to one that is profitably "relationship-based." You will learn to become truly donor-centric and avoid counter-productive -- yet common -- "donor-indifferent" behaviors. You'll take a guided tour of the eight steps that guarantee good relationships.

Simone P. Joyaux, ACFRE is recognized internationally as an expert in fund development, board and organizational development, and strategic planning. She is the author of... Strategic Fund Development - Building Profitable Relationships That Last

Learning Objectives:

Participants will:

1. Understand the importance of donor-centrism and emotions.
2. Appreciate the twists and turns of the relationship-building process.
3. Be introduced to the components of relationship building.
4. Identify measures of effectiveness in relationship building.
   

Participation in a live session or use of an audio recording of the program qualifies for 1.5 points toward CFRE education requirements.

Target Audience:

• Entry  to Mid Level Fundraisers.

Post Audio Conference Discussion:

• Program will be followed by a short discussion.

Audio Conference Details:

• Date:    
  • Wednesday, July 9, 2008
    
• Time:   
  • 10:00 a.m. - Noon
  • Please plan to arrive about 10 minutes early as the audio conference begins promptly.
  • A short facilitated discussion will follow the program at 11:30.
     
• Location:
  • American Cancer Society
    2655 Camino del Rio North, Suite 100
    San Diego, CA 92108
    
    Map via mapquest.com
    
    Map via maps.yahoo.com
    
    
• Fees:
  • Members: 
    • No Cost
    • Please Register To RSVP
  • Non-members:
    • $30
    • Please Login To Register

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